Bath & Body Works Today's Sale Info: $3.95 Wallflower Refills

 

Bath & Body Works Wallflowers & Body Care

Some Interesting Scent Names:

WALLFLOWER REFILLS

At The Beach 

It's like the perfect beach day—sand, sun, waves and all. Fragrance notes: white frangipani blossoms, toasted coconut, bergamot waters, sea salt breeze and sunkissed musk.

Anchors Away

Apple Berry Blossom

Beach Blanket Fresh, clean and coastal, this fragrance is like sunny beach days and bonfire-lit nights. Fragrance notes: warm cotton, sparkling sea water and blue sea grass.

Black Cherry Merlot Permission to pour a rich, fruity glass of sweet red.granted.
Fragrance notes: dark cherry, black raspberry and sumptuous merlot.

Canopy Dreams With notes of sweet greenery, florals and citrus, this fragrance makes it feel like you're relaxing under nature's canopy with rays of sunlight peeking through the trees. Fragrance notes: lush palm leaves, moonlit orchids and wild orange nectar.

Cactus Blossom From The Vault: bright, sweet and crisp, consider this scent from 2019 your one-way ticket to a tropical escape. Fragrance notes: cactus flower petal, sun-kissed coconut vanilla and fresh sparkling lemon.

Clean Routine

Country Apple

Cucumber Melon An OG that's cool, sweet and just so classic. Fragrance notes: summer cantaloupe, crisp cucumber and fresh honeydew melon.

Eucalyptus Mint HI

Fresh Berry SG

Linen & Lavender What it smells like: freshly washed linens hung to dry in a lavender field. Fragrance notes: crisp linen and lavender sea salt.

Laundry Day It's like bringing in a basket of clean laundry, fresh from the clothesline. Fragrance notes: fresh air, crisp eucalyptus and soft lavender.

Midnight Blue Citrus What it smells like: a refreshing breeze on a warm summer night. Fragrance notes: juicy citrus, fresh spring water and sweet mango.

Olive Leaf & Bergamot

Orange Pineapple Punch

Paradise Peach

Pineapple Upside Down Cake

Poppy Bright, bold and cheerful, this fragrance is like sweet florals dancing in fresh, late-summer air. Fragrance notes: fresh morning dew, wild poppies, sugared rhubarb and juicy pear

Ray of Sunshine

Rose Water & Ivy Flower lovers, rejoice! This light, floral fragrance smells just like a fresh-cut rose bouquet. Fragrance notes: soft rose petals, rain-kissed ivy and spring musk.

Summer In Sicily

Sweet Pea This bouquet of fragrance is a timeless floral icon—sweet, lush and cheerful. Fragrance notes: pink petals, juicy raspberry and watery pear.

Toasty Coconut

Vanilla Coconut Being whisked away on a warm, tropical escape where every day is sunny. Fragrance notes: sweet vanilla, coconut waves and beach wood.

White Gardenia A lush, green, floral scent that makes it easy to romanticize your life. Fragrance notes: gardenia petals, sweet apple and white tuberose.

White T-Shirt Sweet and clean, White T-Shirt is a fragrant homage to a favorite tee you hung to dry in a sunny meadow. Fragrance notes: crisp pear, lavender cloud and soft sandalwood.





What to buy, what to buy...
FBC VAULT Collection ( Body Care Fragrance Bring Backs)
Life Inside the Page: Bath & Body Works Original Release Dates

Black Amethyst
Cactus Blossom
Cashmere Glow
Cucumber Melon
Country Chic
Lemon Pomegranate Cream
Open Sky
Poppy
Rain kissed Leaves
Secret Wonderland
Wrapped In Vanilla
Vanilla Ease & Into The Wild

The Nightmare Before Christmas - What I Watched Tonight

The Nightmare Before Christmas.  A movie(stop-motion animation film) my niece loves to watch over and over again.  I never saw it until tonight.  

I'm more of a Charlie Brown Christmas lover myself.  But I watched it.  Eh. It will not be one of the movies on repeat for me. Apparently, there will be a sequel coming this year (a comic book series,not a movie or tv show).

My niece will be thrilled.  I will be rewatching Charlie Brown...And Rudolph. 😁

Bath & Body Works Webcast Talk Regarding New Flat Back Hand Sanitizers

Regarding New FLAT BACK HAND SANITIZERS: 

" As they move into the second half of the year, he is excited about the innovations they will bring to market. Consumers will begin to see upgrades to their HERO categories including NEW FORMS such as a FLAT BACK HAND SANITIZER."

"All of these innovations have been informed by consumer feedback and designed to strengthen their leadership in their HERO category.  By delivering more relevant benefits and better meeting modern consumer expectations."

My Thoughts:  If you didn't hear (a few dozen times like I did) the webcast for yourself, you may not know just what that meant regarding the flat back hand sanitizer.

I saw them, the new ones. Some time ago, and currently in a photo for the upcoming Fruit Fusion Collection.  And there is a holder coming to fit it.

If you follow me, I said some time back after shopping The Dollar Tree and finding a bunch of their different shaped hand sanitizer sprays that I wished the B would add something like that design to their lineup.  I didn't know about Touchland brand from using it, just seeing it advertised.

Remember -- way back when the hand sanitizers started pre-2015 they had that triangle sort of bottle.  Then it was copied and used everywhere and in 2015 they came out with the shape we have now.

People were mad that we owned all of those triangle shaped holders and then we had to get newer designed holders. And we did.  And the triangles disappeared.

So, we got accustomed to this round little bauble shaped bottle, with a holder that seem to be getting larger and larger (like the wallflower units are now).  

Then we had pump bottles of hand sanitizer gel.  

Then, long, skinny 1.9 oz hand sanitizer sprays showed up during Sem-Annual Sale time. 

Reduced to the teeny, small not too long and skinny and overpriced hand sanitizer sprays that currently reside on the top of the Sani-Station Shelves. 

And for Halloween they started offering that tiny version bottle with a cute label that cost a lot. 

They seem to have a menu of choices to sanitize our hands; like a charcuterie board of gels, and sprays in varying sizes, for varying needs. 

Not everyone wants the bauble size bottle if they want to tuck it in their pants pocket.  Some love to hang things off of their purses. 

I didn't hear anything about removing the choices we have now, (yet, I know, I know) so I am going to go with the thoughts that it could be another version of a product they make a bunch of money on for an invisible need we want to address.

I heard that the new shape was coming for Fall (thinking Fall Preview starts in July) so we could see that new anytime now.

Depending on the sizing, and pricing --- we will see how popular it can become.  Keeping in mind we pay an inordinate amount of money for a gel-like alcohol-based drop of goo.  

And The Dollar Tree Mists Square Shape Bottles are only $1.25 for 1 fl. oz.😉

Bath & Body Works Webcast REPOST??

Like I said, falls on deaf ears.  I not even done adding all the points from my notes to MY post, and someone had to repost screen shots for something to talk about?  

 

Bath & Body Works Q1 Earnings Conference Call 5/27/26

Q1 2026 Earnings Conference Call

8:32 AM Daniel Heaf & Eva Boratto CFO (she is leaving the brand)

Net Sales declined 3%

Executing with urgency and remain on track for the transformation roadmap.

Multi-Year plan to return Bath and Body Works to sustainable growth

To bring luxury scents, real benefits, to build a brand consumers love, trust and choose every day.

Expect the impact to build through the year and become more visible to consumers and in the financials as they move into 2027.

PROGRESS (4 strategic priorities)

1. Creating disruptive and innovative products - restart the innovation engine

Better Product Clearly Communicated Wins - evidence with the new hand soap moisturizing, revitalizing formulas

• focused marketing, clear consumer benefits, stronger product offering, upgraded packaging, stronger in store and online presentation, sharper execution

Value is not simply Price.  It is the Quality of the product, the Clarity of the benefits, and the Strength of the experience relative to the Price the consumer pays.  That is the equations we are focused on improving.

Body Care underperformed the broader business in the quarter (pulled back Everyday Luxuries)

Brought back 10 Everyday Luxuries - remain an important long-term franchise

Rebuilding the Core Assortment, Increasing Fragrance Loads, and expanding into new forms and sizes to support durable growth.

Continue to use Collaborations strategically as a way to drive engagement, build relevance, and support key seasonal moments. 

DISNEY PRINCESSES 2 - built on the insight from the original launch - resonated with existing customers, particular strength on accessories where they broadened the offering this year.

Will Use Collaborations to will bring Cultural Relevance and Brand Equity, attract new consumers, and support their most important franchises and seasonal moments.

PEEPS - kept collaborations INTENTIONALLY limited in scale - and it drove consumer excitement as it quickly sold out.  Supported the Easter Collection - Spring collection was up 9% over last year.

VERA BRADLEY - Supported the Mother's Day Collection. Drove excitement and interest during the key gifting moment.

Second Half of the Year:  Consumers will see upgrades in their HERO performers:

• NEW FLAT BACK HAND SANITIZERS
• Upgraded Vessels
• Pump on Moisturizing Body Wash
• Higher Fragrance Load
• More Modernized and Elevated Packaging

Bolder Marketing - Stronger Social Engagement - Talent Partnerships

2. Reignite the Brand - Creatively, Culturally, and Emotionally

Sharpening their positioning, elevating their creative expression, moving towards clearer more benefit forward storytelling.  Wants to create an experience worth choosing, time and time again.

Creative Influencers - 100+ Influencers on Social Platforms consumers use everyday

White Barn Expanded - grew approx. 20% - attracted younger consumers

Enriched Brand Expression (rolls out later this year)

Transforming from a specialty retailer to a category leading global brand.  One that leads with product, creates desire, and builds deeper, emotional connection with consumers.

3. Winner in the Marketplace - strength, reach, and convenance

Meet Consumers where they shop:

• 3rd Party Platforms 
• In-Stores
• Online

JULY UPDATING across the fleet 

intuitive instore experiencing - featuring clearer signage, layout to make it easier by fragrance, form, and franchise.

strengthen the digital experience for new and lapsed consumers.

Relaunch the website with a Mobil first experience, stronger storytelling, and a faster, seamless path to checkout.

Celebrate the Fragrance Icons - A Thousand Wishes.

Growth in the 2nd half with Icon-ization of Japanese Cherry Blossom

Holiday 2026 will be Meaningful Different with a Bigger and Bolder Campaign 

10% improvement in conversion among new consumers

AMAZON business is in its early stages, launched on the first quarter (February). 94 unique SKU's (7% of the active in-store products). Important compliment to their own platforms - Consistent growth week over week.  Reaching consumers who are not shopping in regular channels.  Meaningful skew to younger and more affluent consumers. Their own 

Cleaning up the marketplace, setting quantity limits helped.

Controlled, curated compliment to their own channels.

International Sales remains a key pillar of the strategy.  Retail sales were up double digits, despite near term pressure in the Middle East.

Learning thoughtfully, refining and scaling their prescence.

Be in the path of the consumer, spark discovery, and ensure Bath and Body Works shows up clearly, consistently, whenever and wherever consumers chose to shop.

4. Operate With Speed and Efficiency

Simplifying the Business

EVA 8:48 AM

Net Sales were 1.4 B dollars - down 3.2% versus last year

• 60% of fleet off Mall locations
• 13 New NA stores off mall- closed 17 mall stores
• International Stores opened 8 stores and closed 2 stores - 579 international stores 

Body Care - declined mid-teens. Below the shock and expectations, it was driven by Everyday Luxuries assortment changes, and a mid-shift change towards Accessories in the Disney Collaboration.

Bringing Bold Innovation to body care assortment in the back half of the year.

Home Fragrance - declined low single digits. Candles preformed slightly above the shop supported by strategic pricing actions and solid results in the Neutrals line, partially offset by softness in wallflowers.

Soaps & Sanitizers - grew low single digits, with continued strength in sanitizers and solid performance in soaps driven by the new revitalization and moisturizing soap sale.

Tariffs represent 80 million dollars costs in 2025

See Visuals Below

TOM JAVITCH - taking over for Eva until the position is filled.

8:58 AM Daniel & Eva Questions 

Wells Fargo, JP Morgan, Guggenheim Securities, Bank of America, Citi, Piper Sandler, Bayer, Jefferies Group, Telsey Advisor Group

Webcast 

All Photos Credit: BBWINC.com

Slides

Executive Officers | Bath & Body Works, Inc.

Bath & Body Works New Pocketbac Holders & Lip Care

Bath & Body Works New Pocketbac Holders & Lip Care = Squid, French Fries In Glasses

On the lists previously shared I mentioned the Squid and French Fries, {also a sneaker) Pocketbac Holders Coming.

Here are a few Core Fragrance Lip Glosses too. {I keep track of the refreshed packaging and I thought we were going to see a refresh on A Thousand Wishes.}

Bath & Body Works FLASH SALE 20% Off

 

Online Only! 20% off any purchase up to $250 on May 24, 2026 at 5:30 PM ET to May 25, 2026 at 5:59 AM ET.

Valid at http://www.bathandbodyworks.com. To redeem, add any merchandise to cart and enter promotion code SUMMER during checkout. Promotion will only apply to first $250 of an order; order amounts in excess of $250 will not receive the discount. Select SPF not available in Hawaii. Mineral SPF not available in Puerto Rico. Except as determined by BBW in its sole discretion, offer cannot be combined with any other scannable coupons or code-based offers except My Bath & Body Works Rewards and Birthday Reward. Discount will be applied to merchandise subtotal after all other discounts have been applied. Sales tax, shipping, gift cards, and previous purchases do not qualify toward offer. This offer is not redeemable for cash or gift cards. Offer is not valid toward previous purchases or on product purchased through third parties (including, but not limited to, Instacart & TikTok). Offer subject to adjustment due to returns, cancellations and exchanges. Refer to the return policy for more information. No rain checks issued. Void if altered, copied, transferred, auctioned or sold. Other restrictions may apply. Offer subject to change without notice.

HALLOWEEN Carnival of Nightmares

 

 Photo Created by Life Inside The Page

The rusty turnstile clicks before you even touch it.  A wind you cannot feel whips the tattered canvas of the marquee, revealing a neon sign that buzzes with sicky green light: The Carnival of Nightmares.  You did not buy a ticket. You do not remember walking this way.  But the skeletal barker at the gate just smiled, tipped his top hat, and whispered your name...

This is no ordinary Carnival; it is a living trap where the attractions feed on your deepest fears.  Step Inside...if you Dare.