Back at the end of March I started Archive Pages of the upcoming Floor Sets that we will be seeing...Summer, June's Sale (semi-annual sale), Fall, Halloween, etc. and I shared this sunglasses photo with dates to represent Summer New.
It has since made its rounds on social media...and today I am seeing some who have shared the photo and the commentary of the info of the June Sale on it being incorrect.
When the photos alone are "shared" without any information that is included, some may not realize that floor sets are done over many days...phases...so when they see May dates, how we get to the June 1st start of Semi-Annual Sale is lost.
A color coded chart guides the stores to "set" the new collections out as they were planned. Of course when stores stock drops lower than what is required due to sales, some new can be set early to keep the stores look "full." That is why we will see photos on social media from those who were able to get the New before our stores even set it out.
As always, things planned are subject to change for various reasons...but my information is never guesses or assumptions. The posts are made with genuine information at the time they are shared. And updated if necessary. The dates are correct.
