For those disappointed in what the sneak peeks shared ---Absolutely—those early Halloween sneak peeks are almost never the full picture. What typically shows up in May or early June is just a tiny sampling. The bulk of Halloween 2025 goodies usually debut closer to July, so you’re right to hold off on making final decisions until then.
Making Your Semi-Annual Sale List
With May wrapping up and SAS kicking off mid-June, now’s the perfect time to write down:
-
“Must-Haves”
– Think staples you know you’ll need (e.g., refill soaps, favorite body care)
– Any seasonal throwbacks (like your go-to Velvet Sugar, Cucumber Melon, etc.) -
“Maybe-But” Items
– Fun extras that you only grab if they’re still in stock (e.g., limited-edition PocketBac holders, new Wallflowers) -
Giftables
– Stocking up for birthdays or early holiday shopping—SAS is prime time for building a little stash.
By mid-June, walk into the store (or check online) with that list. That way, when the bins fill up, you can zero in on your “Must-Haves” first, then decide if there’s still wiggle room for “Maybe-But” treats.
Waiting on Halloween in July
Come July, you’ll see the full Summerween/Halloween lineup—usually a few new fragrances, candles, soaps, and a healthy dose of spooky packaging.